How Can You Sell Them If They're Too Busy to Listen?

Interviews in the following article from Digiday, ''It's brutal': Junior agency employees feel the squeeze from low margins (http://digiday.com/agencies/brutal-junior-agency-employees-feel-squeeze-low-margins/) explain some of the reasons that agency people are working longer hours and still have more to do in less time.

This is in complete agreement with findings in the 2016 Study of Media Planning & Buying, conducted jointly by Kantar Media SRDS and the James G. Elliott Co., Inc.  We found that agency planners and buyers are responsible for an ever-increasing amount of work to be done in less time than ever before.  To learn more about the impact these developments have on advertising sales and a link to download your own free copy of the study, see http://www.adsandideas.com/research-1/