Time Inc. and Meredith Merger Raises Important Questions for Magazine Media

FOLIO: got reactions to the merger from industry experts, including Jim Elliott:

"Jim Elliott, founder of James G. Elliott Co., an outsourced media ad sales company, shared with us a similar sentiment. “I think Meredith is a best-in-class publisher,” he says. “What I think this means is they see value in print and always have. And they see value in a print brand. I think that’s a good thing. I think it sets a tone.”

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